Audit the anchor text of your internal links.
Anchor text tells search engines what a linked page is about. Too many generic anchors ("click here") waste the signal; too much exact-match repetition looks manipulative. RankForge audits your internal anchors. Paste your URL — free, no account required.
What does the anchor text checker show you?
An example of what the anchor text checker produces — your real result will use your site's data.
Anchor text mix
31% “click here” / “read more”
How does the anchor text checker work?
From a URL to an answer in three steps — no setup, no spreadsheets.
Paste your URL
No account, no install, no plugin. Enter any URL and start — RankForge works the way a search engine does.
We crawl & map your site
RankForge crawls up to 100 pages, following internal links and building a map of how your pages connect.
Get your result
See the findings in minutes — with a plain-English explanation and the specific fixes a free account away.
What does this tool check?
What problems does this find?
The issues this check most often surfaces on real sites:
- Generic “click here” / “read more” anchors that waste signal
- The same exact-match keyword repeated across many links
- Important links carrying vague, non-descriptive anchors
What do I do after the check is complete?
The clickable words in a link tell search engines what the linked page is about. Vague words like “click here” waste that signal. We checked how descriptive yours are.
- 1
Start with the pages that matter commercially
Work down the list in order of how much you care about the page, not how bad the number looks. A flagged page nobody needs to find is not worth an hour of your time.
- 2
Fix the cause, not the symptom
Most findings here are structural: a page is unreachable, under-linked, or competing with another page. Adding one contextual link from a strong, relevant page usually fixes more than editing the page itself.
- 3
Re-run this check to confirm the fix landed
The check is free and takes a couple of minutes. Re-crawling after a change is the only way to know it worked — and the full audit tracks the difference between crawls for you.
Why anchor text checker matters for SEO
Anchor text — the clickable words in a link — is one of the strongest relevance signals you control internally. Vague anchors like “click here” waste it, while over-using the same exact-match keyword across many links can look manipulative and dilute trust. Descriptive, varied internal anchors help search engines understand what each linked page is about, directly supporting the pages you want to rank. Because anchors are easy to set and forget as a site grows, a periodic audit keeps your internal signals sharp without any outreach or off-site work.
How this compares to paid tools
Honest side-by-sides, including where each paid tool is genuinely the better buy.
More free SEO tools
Learn how to fix it
Guides from the RankForge Academy on what this check measures and what to do about it.
- Anchor text relevance4 min read
- Contextual links vs navigation links9 min read
- Internal linking best practices9 min read
Anchor Text Checker: frequently asked questions
What is anchor text?
Anchor text is the clickable words of a link. For internal links it's a strong relevance signal: a link reading "internal linking strategy" tells search engines far more about the target page than one reading "click here".
Can anchor text be over-optimised?
Yes. Repeating the same exact-match keyword anchor across many links can look manipulative. The goal is descriptive, varied anchors that read naturally — which RankForge measures against size-scaled thresholds computed on the backend.
What does the full audit add?
The free check summarises your anchor health and shows where it's weakest. A free account gives the specific anchor suggestions for each link, the full prioritised list, a client-ready PDF, and weekly re-crawls.
Run the anchor text checker now
Free, no account required. Create a free account afterwards for the full audit and the specific fixes.