Internal linking by website type
SaaS, ecommerce, blogs, agencies — the internal-linking problems, best practices, and fixes that matter most for your kind of site.
Internal linking for SaaS
SaaS sites bury feature and use-case pages and silo the blog from product. Here's how to fix internal linking for SaaS — and a free tool to find the gaps.
Internal linking for Ecommerce
Ecommerce sites orphan products behind pagination and disconnect the blog from collections. How to fix internal linking for ecommerce — free tool included.
Internal linking for Blogs
Blogs accumulate orphaned posts and weak topic clusters. How to fix internal linking for blogs and build the topical authority that ranks — free tool included.
Internal linking for Agencies
Agencies need fast, client-ready internal linking audits with specific fixes. Here's how RankForge speeds up structural SEO delivery — white-label PDF included.
Internal linking for WordPress
WordPress bloats on tag and archive pages and orphans posts as they age. How to fix WordPress internal linking — free tool.
Internal linking for Shopify
Shopify's forced URL structure and app links bury products and duplicate paths. How to fix internal linking on Shopify stores — free tool included.
Internal linking for WooCommerce
WooCommerce stacks store structure on WordPress, doubling the linking pitfalls — attribute archives, category bloat, and orphaned products. Free tool included.
Internal linking for Local Business
Local sites orphan service-area pages and let location and service pages compete. How to fix internal linking for local business — free tool included.
Internal linking for Enterprise
Enterprise sites span subdomains, legacy sections and millions of URLs where crawl budget leaks. How to fix it — free tool.
Internal linking for Marketplaces
Marketplaces orphan listings behind facets and let expired items rot. How to fix internal linking for two-sided marketplaces — free tool included.
Internal linking for News & Media
News sites publish fast and orphan articles faster, while evergreen content rots in archives. How to fix it — free tool included.
Internal linking for Real Estate
Real estate sites churn listings and orphan area pages while IDX feeds bloat the graph. How to fix internal linking for real estate — free tool included.
Internal linking for Healthcare
Healthcare sites silo conditions, treatments, and provider pages and orphan locations. How to fix internal linking for healthcare — free tool included.
Internal linking for Law Firms
Law firm sites orphan practice-area-by-location pages and silo attorney bios. How to fix internal linking for law firms — free tool included.
Internal linking for Universities
University sites sprawl across departments and subdomains where programs orphan and authority silos. How to fix internal linking for universities — free tool.
Internal linking for Affiliate Sites
Affiliate sites bury money pages and let reviews and roundups cannibalize. How to fix internal linking for affiliate websites — free tool included.
Internal linking for B2B
B2B sites silo solutions, industries, and resources and bury high-intent pages. How to fix internal linking for B2B — free tool included.
Internal linking for Travel
Travel sites sprawl across destinations and seasonal pages, so listings orphan and guides never link to inventory. How to fix it — free tool.
Internal linking for Forums & Communities
Forums bury valuable threads under pagination and let duplicate questions pile up. How to fix internal linking for forums and communities — free tool included.
Internal linking for Directories
Directory sites orphan listings behind facets and let thin category pages multiply. How to fix internal linking for directories — free tool included.
Internal linking for Developer Tools
Dev tool sites split docs, guides, and marketing into silos that don't link. How to fix internal linking for developer tools — free tool included.
Internal linking for Finance
Finance sites silo product, calculator, and guide pages and bury high-intent pages. How to fix internal linking for finance and fintech — free tool included.
Internal linking for Nonprofits
Nonprofit sites silo programs and campaigns and bury the donate page. How to fix internal linking for nonprofits — free tool included.
Internal linking for Job Boards
Job boards churn listings fast and orphan category pages while expired jobs rot. How to fix internal linking for job boards — free tool included.
Internal linking for Online Courses
Course sites silo lessons behind logins and disconnect the blog from course pages. How to fix internal linking for e-learning — free tool included.
Internal linking for Portfolios
Portfolio sites are image-heavy and link-poor: projects orphan, galleries are JS-rendered, services pages get no authority. How to fix it.
Internal linking for Restaurants
Restaurant sites orphan location and menu pages and bury reservations. How to fix internal linking for restaurants and hospitality — free tool included.
Internal linking for Automotive
Dealership sites churn vehicle inventory and orphan VDPs behind faceted search. How to fix internal linking for automotive — free tool included.
Internal linking for Insurance
Insurance sites silo product, quote, and guide pages and bury quote flows. How to fix internal linking for insurance — free tool included.
Internal linking for Government
Government sites sprawl across departments and legacy pages, so services orphan and citizens can't find them. How to fix it — free tool.
Internal linking guides
The concepts and playbooks behind the fixes above — from the fundamentals to site-type-specific patterns.
What is structural SEO?
Read guideInternal linking best practices
Read guideThe complete internal linking strategy guide
Read guideInternal linking for documentation sites
Read guideCommon internal linking mistakes
Read guideWhy internal links matter more than most SEOs think
Read guideThe Ahrefs internal links report: how to use it, and where it stops
Read guide